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Scotch & Soda

2017 — 2018
          Scotch & Soda crafts rich and story-filled fashion collections, inspired by its home city Amsterdam and adventures around the world. As a copywriter working between marketing and eCommerce teams, I played the brand voice through dot com copy, newsletters, product and collection descriptions, user experience copy, press and trade releases, point of sale and retail messaging, social media copy, and internal communications.

︎ Brand copywriting
︎ eCommerce / product copywriting
︎ Press communications 

Amsterdams Blauw denim collection A/W 2017